2. Great search traffic but no conversions…
3. No website so no search traffic…
Any of these sound familiar?
Achieving the trifecta of having a great website that gets strong search traffic and converts visitors is hard. It takes time.
Small business owners have to deal with enough day to day headaches that their websites often gather dust when all they really need is a little sprucing up. Maybe some pages on the website need to be restructured. Maybe some re-writing of the copy is in order. Or maybe the site just needs some overall TLC.
This is where our SEO services come in.
Whether you’ve found yourself in one of the 3 situations mentioned above, or in a completely different one, we can help. After all, there is a whole world of searchers out there looking for what you provide. All it takes is making yourself known.
SEO (Search Engine Optimization) is the art of making a website more attractive to search engines in an effort to get your content found online. Consider these facts:
- 75% of all Internet shoppers use the major search engines to help them make purchase decisions.
- Each day, there are over 1 billion searches performed on the major search engines.
- Over 80% of those who use Google prefer the organic search results to the paid results (results where advertisers pay to have their listing appear).
House of Copy uses only ethical “white hat” SEO practices, ensuring that once you find success you will continue to enjoy it and not get penalized by the engines. Since we started in 2008, we have helped many sites achieve stronger search engine rankings and convert their potential customers. Here are some of the SEO services we offer:
- Enhance your site’s structure so that it is more easily navigable for search engnies and users to reach your content.
- Remove any technical obstacles that might hinder your site from being properly crawled by search engines.
- Improve the relevancy and authority of your site.
- Find relevant, authoritative sites that can link to yours.
- Develop keyword-rich content that generates additional website traffic and helps potential customers convert.
- Build an integrated marketing platform for both online and offline that works in conjunction with SEO efforts.
Whether you are building a brand new website or just want to improve your existing site, we can help. We start with what should be obvious for any SEO company: We talk to you. From there we craft a plan that will help your site perform at its best. We don’t give you empty promises about rankings or set ridiculous goals that can only be achieved through unethical SEO techniques. Rather, we work with you to achieve your goals and maintain a focus on increasing not just traffic, but conversions.