Forplay Catalog™, Retail & Fashion

Forplay Catalog™, a leading fashion designer, needed SEO copywriting, print copywriting and social media marketing. Proving that SEO doesn’t need to be driven by keyword stuffing, House of Copy provided Forplay Catalog™ with witty, tongue-in-cheek content for web and print.

Optimizing the site’s copy, meta data and product descriptions, House of Copy also provided a comprehensive strategy combining e-mail marketing, pay-per-click (PPC) ads and search engine optimized updates to the site for an increase in both sales and traffic. Forplay Catalog™ also needed engaging product descriptions that could double as search engine optimized content. The result? Detailed product descriptions carefully tailored to each and every product, and a boost in site traffic within weeks.

About Brian Thomas Clark

Brian has been an online marketer for 8 years. He is the co-owner and SEO Director of House of Copy. He is also the creator of Wine Welfare, a wine review blog.

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